Content marketing
Customer-focused content that supports your brand’s goals.
BrighterBusiness.co.uk is an editorial hub I executed for B2B energy supplier, Opus Energy. It helps demonstrate their commitment to small businesses by publishing free advice and tips.
“How to negotiate the perfect contract” | Brighter Business
“Here’s why this company starts work at 9.06am” | Brighter Business
“Get great at using social media for customer service” | Brighter Business
Advertorials
Selling through the medium of persuasive writing in a native setting.
“Bridging the gap between innovation and the consumer” | The Telegraph
“Clearing up admin can help SMEs succeed” | Business Reporter
Blog content
Creating content that lets your customers know you’re the expert and go-to in your field.
“How to pack shoes for a winter break” | The Restory
“How we do it: fixing three irreparable shoes” | The Restory
“Party-proof this season’s top accessories” | The Restory
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About Sarah | Corporate comms & copywriting | Features & journalism |